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Frequently asked questions about the development trend of wet wipes
Wet wipes

Frequently asked questions about the development trend of wet wipes


1 What is the approximate ratio of surface and personal care wipes for household disinfectant wipes in North America?

A: For the full year 2020 and the first quarter of 2021, retail sales of household disinfectant wipes in North America accounted for approximately 35% of personal care wipes, including baby wipes and toilet wipes.

2 What is the future development trend of disinfectant wipes?
A: Disinfectant wipes are expected to grow at a slower rate than during the COVID-19 pandemic, but faster than before 2020 as consumers become more aware of the health benefits of disinfecting cleaning.

3 General wet wipes contain a wide range of sub-categories. What sub-categories actually make this category grow? General wet wipes subdivision and development trend?
A: Growth in baby wipes, the largest subcategory of wipes in North America, was driven by birthrate trends. In addition to using baby wipes when changing diapers, families with young children often use baby wipes to clean their children's hands and faces. Other smaller sub-categories under personal care wipes include toilet flushable wipes, hand and face refreshment wipes, bed and bath wipes, makeup remover wipes and facial cleansing wipes. at home In terms of cleaning, its sub-categories include disinfecting wipes, floor cleaning wipes, window cleaning wipes, furniture polishing wipes, fabric stain removal wipes and car care wipes. In the industrial market, the main sub-categories of wet wipes are general purpose/pre-moistened wipes for cleaning, medical/healthcare wipes (disinfecting wipes for skin, disinfecting wipes for equipment/furniture surfaces), food service Wipes, surface treatment wipes (for vehicles, aircraft, and appliances), and wipes for cleanrooms and controlled environments.

4 The relationship between dispersibility and degradability of wet toilet paper
A: Dispersible wet toilet paper/flushable wipes should separate into individual fibers during flushing so that the wet toilet paper does not pass through the plumbing system in its entirety. Degradability means that wet toilet paper will fully biodegrade in different time periods depending on the treatment method.

5 From the perspective of consumption habits, how do you view the impact of the growth of wet toilet paper on toilet paper used in toilets?
A: In North America, wet toilet paper is usually used to clean more effectively, followed by a small amount of dry toilet paper to dry the skin. Wet toilet paper will continue to have a solid share in North America, as it is well established in both private label and retailer brands, but accounts for a small share of toilet paper consumption.

6 With the implementation of the plastic restriction order, should the packaging of wet wipes be recyclable or degradable?
A: The packaging of the wipes should be recyclable or biodegradable. Consumers are very concerned about the packaging materials of wet wipes and prefer wet wipes that use environmentally friendly materials. Some manufacturers of wipes are already using packaging made from recyclable or biodegradable materials, and this trend will continue.